"Looking for restaurants, hotels, malls, company or any institute address in city then search terms associated with that city like McDonalds in South Delhi and you get right information for your targeted city. The process by which you listed your business or company is called Local business listing"
Local business promotion can be divided in Organic, Paid and local search engine optimization. It is very useful and impressive local business promotion to improve local business on local keywords. Local search engine optimization is also called local SEO due to its unpaid optimization.
If you would like to promote your business listing at top position in local search engine optimization then you need to do following on-page and off-page activities.
H-Card is a microformat for publishing the contact details of people, companies, organizations, and places, in (X)HTML, Atom, RSS, or arbitrary XML. In May 2009, Google announced that they would be parsing the hCard, hReview and hProduct microformats, and using them to populate search-result pages. In September 2010 Google announced their intention to surface hCard, hReview information in their local search results.
Google, Bing and Yahoo are the biggest player in search engine marketing and they produce more than 90% search results for internet users. If you will get top local listing in these three search engines for your local keywords then you will have great opportunity to get best local business.
Local business listing is more or less like to yellow page listing and its local listing depends on these reviews and ratings. If your business listing is being review from visitors and users then you will get good position in Google local listing.